Checkoff Sellback

Missouri Soybeans constantly provides information on where checkoff dollars are being spent. Outreach and Education Director Baylee Asbury says part of the organization’s transparency is referred to as Checkoff Sellback. They offer many opportunities throughout the year for farmers to provide their feedback on how the dollars can be better spent. Missouri Soybeans sees the Checkoff Sellback as simply part of the responsibility of collecting checkoff funds. “You always want to know how those dollars are being spent, no matter who’s providing them and being able to allow farmers to know where those dollars are going and what some of the outcomes are on the success of the checkoff dollars.

Learn more at and on the new Spotlight podcast for Missouri soybean farmers and their checkoff.

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