To evaluate the long-term Taste What Pork Can Do® consumer brand campaign, the National Pork Board has internal and third-party experts reviewing industry-standard success measures, including digital media, economic and consumer behavior. 

Take a look at our previous Appetite for Pork Report videos to see how the National Pork Board’s team built a bigger consumer appetite for pork.

Find out more about the National Pork Board’s Swine Health Strategy and their efforts to advance improvements in herd health.

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