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Exciting market potential of SoyFoam

The past chair of the United Soybean Board is excited about the market potential of SoyFoam.

Steve Reinhard says the environmentally friendly wetting and smothering agent used by firefighters is made from soybeans.

“It contains no PFAS, so none of the forever chemicals. It’s what I call a ‘triple win’ because it’s good for the environment, it’s good for our first responders, who a lot of those happen to be farmers in our rural areas, and then it’s good for the farmers then that sell the soybeans as well.”

He tells Brownfield SoyFoam production and adoption should be ramping up after years of Checkoff investments.

“Kind of like seed development, it’s almost a ten-year process. Some things can come quicker than that, but some things don’t.”

SoyFoam is the first and only firefighting foam to be certified at a gold level through GreenScreen for Safer Chemicals.  

Brownfield interviewed Reinhard last month at the American Farm Bureau Convention in San Antonio, Texas.