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Xitavo Showcases Genetic Diversity at Farm Progress Show

Early on the first day of the 2025 Farm Progress Show, Brownfield’s Cyndi Young caught up with Colin Rogers, Seed Agronomist for the Xitavo® brand at BASF, beside the BASF soybean plot near Decatur, Illinois.

Rogers emphasized that genetic diversity is a major strength of the Xitavo soybean lineup. With a wide range of genetics to choose from, farmers have more flexibility to select the right variety for the right field—a key to maximizing yield potential.

While BASF is known for strong product placement, Rogers explained that Xitavo goes a step further. It’s not just about choosing a product—it’s about making small, field-specific adjustments that can lead to big performance differences.

Listen to the full conversation with Colin Rogers below: