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Give the export customer what they want

Even before the December numbers are released, 2011 has already proved to be a very good year for U.S. beef and pork exports. While there are a number of factors which contributed to the success, Joe Schuele with the U.S. Meat Export Federation says a key has been offering the export customer what they want.

AUDIO: Schuele talks about the world market 3:00 mp3