News

Rhoads Minnesota Cattlewomen president-elect

The president-elect of the Minnesota Cattlewomen’s Association has a background in promoting beef.

Royalee Rhoads is the director of industry relations for the Minnesota Beef Council and says she will use her experience to guide the Minnesota Cattlewomen.

“Part of my job is to do the tradeshows at all the industry events, and I also do all the producer communications.  My other job is working with food service and retail establishments (to) drive beef demand.”

Whether it be in her role with the Beef Council or as head of the Cattlewomen’s Association, Rhoads says the message remains the same.

“How great beef is here in America, how much our producers care about their livestock and what a great product they put out there.”

According to their website, the Minnesota Cattlewomen’s Association is an organization of women who come together to promote the beef industry, share nutritional and food safety information and encourage the development of youth who are engaged in the beef industry.

 

 

*Audio courtesy of Brownfield affiliate KNUJ in New Ulm, Minnesota*